Frequently Asked Questions


What is Lake?

Lake is coloring app for iPad and iPhone that helps you de-stress. It comes with a vibrant collection of coloring books from Instagram artists, offered exclusively on Lake. Color for free with a new illustration each day and sample every coloring book with one gift illustration. Buy a single coloring book or subscribe to access all of them, including new content. Coloring books come with 12 beautiful drawings that you can color over and over, plus a custom color palette. Lake is designed for adults, but is also a lot of fun for kids!

What makes Lake different from other coloring apps?

Lake’s mission is to stack you with beloved illustrations that you can leave your mark on and to also to provide an opportunity to support the artist. By purchasing a single coloring book you support the artist directly. And when you subscribe to Lake, you support all featured artists. How does an artist get featured on Lake? Does their art inspire you? Do they regularly post their artwork on Instagram and receive ❤ after ❤after ❤? Do they keep gaining followers and genuinely care about them? We are interested! Get in touch, let us know who you’d like to see join Lake! is the email.

Can I print out an illustration and paint with my pencils?

Of course, go ahead! Leave your mark on unique illustrations, put it up your wall and let people see it by sharing on Instagram! Don’t forget to add #lakecoloring.

Can I print an illustration on a T-shirt and sell it?

Wouldn’t that be awesome!? But, unfortunately, you are not allowed to. By downloading Lake you agree to use the content for your own personal, non-commercial, entertainment use. For more information on that please read our Terms of Service. Thank you for understanding and respecting the authorship!

How to get featured on Lake as an artist?

Lake’s vision is to become a marketplace for illustrators, so new artists are always welcome. But right now there is one IF moment. All Lake artists have a strong Instagram presence. By that we mean they are talented artists and also genuine people who love what they do and treat their community with respect. If you are rocking your Instagram account and see we could be a match, send us an email and we will talk!


What does Lake Premium include?

By subscribing to Lake Premium you get unlimited access to all featured artists, coloring books and custom color palettes. By subscribing you also support the artists on a monthly basis. Part of your subscription fee goes to the monthly support of the artists.

Good to know

The subscription cost is $2.99 weekly, $7.99 monthly and $59.99 yearly or equal to the same price tier that the “Apple’s App Store Matrix” determines in other currencies. The payment will be charged to your iTunes Account when you confirm the purchase. The subscription automatically renews for the same price and duration period as the original one week/one month/one year plan unless auto-renew is turned off at least 24-hours before the end of the current period. You can cancel the subscription or the free trial anytime via the subscription setting through your iTunes account. Do it at least 24 hours before the end of the free trial or subscription period to avoid being charged. If you want to know more about this, please go to You may turn off the auto-renewal of your subscription via your iTunes Account Settings. However, you are not able to cancel the current subscription during its active period. Any unused portion of a free trial period will be forfeited when the user purchases a Lake Premium subscription.

How do I restore Lake Premium on new devices?

It’s simple. Tap the “Restore purchases” button in the Settings section (tap the  in the right upper corner of Lake’s home screen).

How do I switch subscription plans? Open your device settings and tap iTunes & App Store > Apple ID > View Apple ID > enter the password > Subscriptions > Lake > select the subscription plan you are after.

How do I cancel my free trial or subscription? Open your device settings and tap iTunes & App Store > Apple ID > View Apple ID > enter the password > Subscriptions > Assembly > Cancel Subscription button at the bottom.

Do I lose my artwork when my subscription ends?

Of course not! Drawings that you’ve started to color from any of the coloring books will remain in your Gallery. However, after the subscription runs out, you’ll lose all other Lake Premium advantages.

Can I subscribe to an artist?

Nope, not at this time. You can, however, purchase their coloring book without subscribing to the rest. The great thing about that is that a part of your payment goes directly to the chosen artist.